a)CREATIVITY
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Bringing together the most vital and appropriate people together under the YUMAK system.
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Keeping up with work produced around the globe and create difference.
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b)MEDIA
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Utilization of information technology for media planning and buying.
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Good relations with the Media people.
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c)RESEARCH
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Using research and assesment at all stages of planning.
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Regular monitoring of market behavior trends.
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d)PRODUCTION
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Utilization of digital system and when necessary for the printing process, international facilities.
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